Recently, StoreConnect published a press release stating how a new partnership is being formed which touts to improve the worlds already number 1 customer relationship management (CRM) software. In the press release, it begins by mentioning how according to statistics, there are currently 2.5 million internet shops in the United States and 9.1 million worldwide; and that’s a lot of competition.
Although the initial expenditure is not set, it might range from $1,000 for a small, basic internet business to $1,000,000 or more for an enterprise corporation. Additionally, there are a plethora of processes required to create an internet business, and the tiniest miscalculation—monetary or otherwise—could mean disaster. Regardless of size, all internet businesses have one characteristic: finance.
“Whether it’s your own or someone else’s money, a savvy entrepreneur will make sure every single cent is spent where it needs to and will keep an eye on the expenditures. And regardless of how well versed they may be in matters of finance, everybody could use a little help,” Mikel Lindsaar, StoreConnect’s CEO and Founder, explains.
Lindsaar emphasises that e-tailers must use their precious time and assets in order to rise above the din and compete with the large box retailers. Retail e-commerce sales are expected to surpass $4.9 trillion globally in 2021, and to reach more than $5.5 trillion by the end of 2022. How can an etailer gain a leg up on the competition and stand head and shoulders above the rest? Numerous e-tailers have resorted to software, notably Salesforce®, to assist them in operating their businesses. However, utilising the world’s most popular CRM programme is insufficient; entrepreneurs require an edge. That is where StoreConnect and AFDigital’s combined powers come into play.
StoreConnect is changing the online SMB sector by boosting SalesForce, allowing merchants to concentrate on their business rather than on the technical aspects of their website. StoreConnect is a Salesforce-exclusive e-commerce AppExchange bundle.
AFDigital, for its part, understands the importance of e-tailers placing their clients at the heart of their universe. They, too, are specifically designed for usage with Salesforce. They direct customers toward a more intelligent customer journey that improves the customer experience. AFDigital places a premium on social media marketing, automation of the customer experience, training, and digital marketing operations for its clients.
Together, these partners are revolutionising the online SMB space by assisting merchants in optimising their time and assets and equipping them with the tools essential to do what they do best: build their company. Enhancing the best-selling and most commonly used sales software enables online merchants to handle content, point of sale, appointments and reservations, subscriptions, shipping and inventories, and customer care from a single platform. Finally, by collaborating with other like-minded leaders, such as AFDigital, StoreConnect assists entrepreneurs in taking the lead. That is the competitive advantage that e-tailers need.
“No one wants to be bogged down and busied up with minutiae. E-tailers need a powerful, configurable business solution to manage their website, online sales, provide amazing customer service, run all their digital marketing campaigns and have up-to-date detailed metrics. Running a business is not easy, but with the right tools and help, it becomes more manageable,” as mentioned by Lindsaar.
CEO Robin Leonard of AFDigital added: “‘With StoreConnect, we don’t need to consider integration costs, nor install 3rd-party plugins to meet specific requirements. It is simple to set up, requires no development skills and we can launch our client sites rapidly. The only maintenance required is ongoing content optimization, allowing our clients to focus on what matters, not the tech behind it.’’
An entrepreneur with extensive expertise in technology, Mikel Lindsaar founded and serves as CEO of StoreConnect, an eCommerce platform for small and medium-sized enterprises. If they want to grow, they don’t have time to spend on opening up shop on one platform and then switching platforms later, nor do they want to waste time trying to integrate other platforms. Using StoreConnect (built on Salesforce), clients can manage their website, online and in-store sales, as well as provide excellent customer service; run all of their digital marketing campaigns; and have up-to-date detailed metrics, reporting, and an in-depth understanding of their customers at all times. Small companies can now function more efficiently thanks to their partnership with Salesforce, which received them the International Partner Innovation Award for Retail in the year 2021.
Mikey is a geek with a passion for all things tech. He enjoys keeping up-to-date with the latest advancements in a variety of industries and is particularly geared towards technology that changes the world.